Digital Marketing Apprentice - Birmingham

WE ARE WORKING WITH AN ONLINE FLOWER BUSINESS DELIVERING TO B POSTCODES. BOUQETS, ARRANGEMENTS AND FUNERAL FLOWERS.  WE HAVE BEEN GOING 18 MONTHS BUT ARE BASED ON A FAMILY FLOWER BUSINESS THAT GOES BACK 150 YEARS. OUR DEPOT IS IN DIGBETH

WE ARE ALSO INTERESTED IN DEVELOPING A DIGITAL MARKETING AGENCY ALONGSIDE THIS IF WE FIND THE RIGHT CANDIDATE

MAIN DUTIES: 

• Web design and management of website
• Day to day updates to website
• Search engine optimisation
• Content creation using creative/design tools
• Copywriting
• Creating and managing Email marketing campaigns to customers/clients
• Creating and managing social media campaigns
• Day to day management of social media pages
• Producing monthly reports
• Interpreting data & using analytic tools/dashboards to monitor performance of campaigns
• Writing blogs
• Creating marketing videos/adverts/graphics and photography
• Market research activities such as competitor analysis
• Creating newsletters
• Creating marketing surveys
• Database/CRM Management
• Delivering flowers
• Helping create new collections

SKILLS/PERSONAL QUALITIES:

• A passion for digital marketing
• Good communication skills
• Able to work well within a team
• Ability to learn new skills
• Good attention to detail
• Creative
• Creative writing skills
• Design skills/knowledge
• Good analytical skills
• Pro-active/ able to use own initiative
• Knowledge of social media platforms
• IDEALLY a driving licence (vehicle can be provided)

HOURS PER WEEK: 40

HOURLY RATE: apprentice rate plus additional earnings based on success